China Southern Announces Substantial New Customer Service Enhancements

GUANGZHOU, China ¨C February 25, 2007 - China Southern Airlines, (NYSE: ZNH, HKSE: 1055, SHA 600029) - www.csair.com/en - the fastest growing airline in the world ¨C has launched a series of new premium service commitments including offering free cocktails to all First Class (adult) passengers on all flights from Guangzhou to Beijing, Los Angeles, Paris and Sydney.

In addition, China¡¯s largest airline is pleased to announce these new customer service enhancements:

  • A new ¡°Five Star Diamond¡± Customer Service Hotline, 95539, providing customers a 24-hour reservation center which will handle all customer inquiries;
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  • 24 hour, live bilingual Chinese and English online passenger & cargo sales and inquiries services on the Internet on the company¡¯s Chinese web site at www.csair.com and English web site at www.csair.com/en;
  • In case of possible flight delays, China Southern Airlines pledges to notify passengers of the latest flight status on an on-going, 30-minute basis;
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  • Customers can make their seat selection and print out their boarding passes (via the airline¡¯s web site) within 12 hours before flight departure.? This newly launched service is currently available in 13 Chinese cities - including Beijing and Guangzhou - with plans to expand to 28 cities this year;
  • China Southern pledges to deliver the first piece of luggage within 15 minutes at each airport served in China (when the aircraft is parked at the jetway) and within 30 minutes when parked on the tarmac and
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  • If China Southern Airlines fails to deliver luggage to a passenger within seven days of arrival, passengers can go to the carrier for compensation.
  • The airline has established new ¡°Customer Experts¡± ¡­ airline ground staff specifically charged with meeting the personal travel needs of all First Class passengers.? These new Customer Experts will be meeting all First Class passengers (with name signs) at each gate and will guide through any local connection service within China.

    China Southern is also enhancing its in-flight meal service, offering customers an expanded selection of local Cantonese specialties and cuisine.

    The largest airline in The People¡¯s Republic of China for the past 28 years, China Southern Airlines - www.csair.com/en - connects more than 80 cities around the globe. Major business and vacation destinations served in China include: Beijing, Chengdu, Guangzhou, Guilin, Hong Kong, Kunming, Shanghai, Shenzhen and Wuhan and as well as International service, including: Amsterdam, Bangkok, Dubai, Fukuoka, Hanoi, Ho Chi Minh City, Islamabad, Kuala Lumpur, Jakarta, Lagos, Los Angeles, Manila, Melbourne, Moscow, Osaka, Paris, Penang, Phnom Penh, Seoul, Singapore, Sydney and Tokyo.

    For China Southern Airlines reservations and information, please contact your local travel agent.

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    Contact:

    Mr. Jeff Ruffolo
    Senior Advisor
    Office: +1-714-532-2054
    E-Mail: Ruffolopr@hotmail.com
    Skype: JeffRuffolo