Boffo E-Ticket Business Flowing Into China Southern Airlines;Nation’s Largest Airline Tapping Into Massive Chinese Internet Market

BEIJING - April 20, 2005 - China Southern Airlines (NYSE: ZNH, HKSE: 1055, SHA 600029) - www.csair.com/en - the largest airline in The People’s Republic of China is raking in big business from its Internet Chinese ticket sales.

China Southern, which sold the nation’s first airline e-ticket, now calculates 20% of its total sales coming from Internet sales.

 Since March 28, 2000 when China Southern Airlines launched its e-ticketing program – through march 2005 – the airline has sold RMB 4.2 Billion ($5 Million USD) in Internet airline tickets.

“Since we first launched e-ticketing in China five years ago, we are reaping vast sales from this incredible technology,” said Mr. Li Kun, Executive Vice President, China Southern Airlines.He added that promoting e-ticketing as part of China Southern’s overall domestic marketing programs, “reduces airline operational costs and helps to offset rising high fuel costs.”

With the large volume of Internet ticket sales, China Southern Airlines has saved approximately RMB 100 Million ($12 Million USD) in operational costs.

On July 20, 2004, the China Internet Network Information Center (CNNIC) published the “14th Statistical Survey Report on the Internet Development in China” in Beijing. According to the report, by June 30, 2004, the total number of Internet users in China has reached 87 Million, which was a 27% increase over the previous 12 month period. Additionally, the number of computer hosts in China increased to 36 Million.

The bandwidth of International connections has reached 53.9 G, which is a 190% increase over the same period in 2003. Also, there have been 38,2216 CN domain names.

he largest airline in The People’s Republic of China for the past 13 years, China Southern Airlines - www.csair.com/en - connects more than 80 cities around the globe.Major business and vacation destinations served in China include: Beijing, Chengdu, Guangzhou, Guilin, Hong Kong, Kunming, Shanghai, Shenzhen and Wuhan and as well as international service, including: Amsterdam, Bangkok, Fukuoka, Hanoi, Ho Chi Minh City, Islamabad, Kuala Lumpur, Jakarta, Los Angeles, Manila, Melbourne, Moscow, Osaka, Paris, Penang, Phnom Penh, Seoul, Singapore, Sydney and Tokyo.

 

 

For Immediate Release: Contact: Mr. Jeff Ruffolo
Senior Advisor
International Public Relations
Office 1-714-532-2054
E-Mail: RuffoloPR@aol.com